On September 23, 2025, Aniketh Jain explained how AI-driven orchestration enables seamless, personalized omni-channel communication. He cited a tenfold engagement boost and 40% cost reduction for BFSI firms.

On September 23, 2025, Rallio launched an AI-driven social media platform for multi-location brands. The platform offers AI insights, automated post generation, and reputation management to boost local SEO.

On September 23, 2025, Lofty Inc. launched Lofty AI Marketer, an AI-powered digital marketing assistant for real estate agents. The tool integrates with MLS and Lofty websites to optimize social media performance.

On September 23, 2025, Sellinger AI, an autonomous AI for LinkedIn outreach, launched. Users reported 15 meetings booked in the first 2 weeks.

On September 23, 2025, Jackie Cullen discusses the importance of authenticity in building unshakeable customer loyalty. She emphasizes that consumers crave genuine connections and value experiences.

On September 23, 2025, LinkedIn announced it will integrate more audience engagement data from Microsoft to expand its ad targeting capabilities. This integration aims to improve ad performance and reach target audiences more effectively.

On September 23, 2025, Flipkart launched a new ad campaign for its Big Billion Days sale, featuring an abandoned shopping cart from 2015. The campaign, themed “Anything Can Happen Here,” aims to highlight the potential for unexpected shopping experiences during the sale.

On September 23, 2025, Mercedes-Benz launched its 'Dream Days' print campaign, created by BBDO India. The campaign aims to inspire readers and demonstrate the continued impact of print advertising.

On September 23, 2025, Little Penguin PR and Digital Elevator announced a strategic partnership to help Life Sciences brands navigate Generative AI (GenAI) and Google’s Search Generative Experience (SGE). The collaboration aims to align earned media with SEO.

United Colors of Benetton has partnered with digital artist Rick Dick for its FW25 campaign, utilizing AI to showcase its knitwear collection. This collaboration highlights UCB's ongoing commitment to pioneering advertising.

On September 23, 2025, Tochka Bank launched an online editor in the 24AI service to help sellers on marketplaces create infographics for product cards. The editor automates the content creation process for small and medium-sized businesses.

On September 23, 2025, Jason Cohen shared tips for identifying fake Amazon reviews, noting the decline of tools like Fakespot and the rise of AI-generated content. He advises looking for signs such as poor grammar and generic reviewer names.

On September 23, 2025, Linda Bethea, CMO of Danone North America, discussed the company's strategies for navigating disruption in the food and beverage industry. She highlighted the importance of balancing science-backed credibility with cultural relevance.

On September 23, 2025, Digital Brands Group announced that its technology arm, Open Daily Technologies Inc., has been accepted into the NVIDIA Connect Program. This provides access to NVIDIA's AI/ML resources and expertise.

On September 23, 2025, Sam Piliero outlined seven critical shifts in Meta Ads strategy. These include the return of complexity in campaign building and the necessity of creative diversification.

On September 23, 2025, MarketingProfs released a guide on Generative Engine Optimization (GEO) for content marketers. The guide provides tactical optimizations to boost brand visibility in AI-driven search tools.

On September 23, 2025, Kevin Indig discussed how to make SEO personas actionable across teams. He outlined strategies for creating accessible knowledge hubs and training teams on persona application.

On September 22, 2025, an article highlights the importance of a Prompt Library for marketing agencies, defining it as a structured repository of prompts for AI. The article underlines that Google recommends creating a shared Prompt Library.

On September 23, 2025, Barry Walsh from Havas Media Network shared insights on AI democratization in media planning. He emphasized balancing ROI with brand growth and consolidating media channels.

On September 23, 2025, Fuzzy Logic Labs launched an advertising anti-fraud module in Russia and the CIS. The solution aims to reduce losses for advertisers and increase transparency in digital campaigns.

On September 23, 2025, an article discusses the potential impact of emerging technologies, such as those developed by Alterego, on marketing and e-commerce. This technology promises to revolutionize personalization and predictive advertising based on real-time brain activity.

On September 23, 2025, Sephora and Condé Nast announced creator-led shopping platforms, aiming at the US$16 billion affiliate-marketing market. Both platforms allow direct checkout on the creator site.

On September 22, 2025, The Guardian launched its first major US marketing campaign, "The whole picture," to highlight its global perspective. The campaign includes subway ads and billboards in Manhattan.

On September 23, 2025, Guaraná Antarctica revealed a promotional campaign with Netflix and the series Wandinha. The campaign includes a themed "Carrinho do Terror" and the offer of miniatures.

In 2025, Soho Group adopted a strategy of "守正出新，智驭未来" to provide sustainable growth solutions for brands. The group innovates in areas such as integrated marketing and utilizes AIGC technology to improve marketing efficiency.